Our amazing brand
You may well know who we are, where we are and how long we've been around, but did you know this? ...
- We’ve been baking since 1851 and we’re the north west number one pie and pudding brand with a:
- 70% share of trade in chip shops
- 74% market share of frozen individual pies in supermarkets
- 9% share of trade in total chilled pie sales in supermarkets
- We’re asked to send our pies all over the world by ex Lancastrians
- People of all ages write poems and plays about Holland's
- Families write in to arrange ‘Golden Ticket’ style factory tours
- Requests are regularly made for pie wedding and birthday cakes
- One fan has kept one of our pies frozen for over 36 years
- Another has taken his burnt meat pie all over the world – the pie even has its own sombrero and deck chair and has been on GMTV!
- 92% of people in the north west have heard of Holland’s*
- 7 out of 10 people in the north west eat pies, pasties or puddings and 6 out of 10 of them eat Holland’s Pies*!
- On average our pies are viewed as being ‘better than other pie brands’ by eaters and buyers of pies in the north west*
Quite simply, everybody in the north west loves Holland’s pies!!!
*source TNS 06 Brand Omnibus
